As artificial intelligence becomes embedded in critical areas of society, from healthcare and finance to transportation and public services, the need for responsible, ethical AI has never been more urgent.
For the first time, GDPR addresses data protection by design as a legal obligation for data controllers and processors, making an explicit reference to data minimisation and the possible use of pseudonymisation.
In today’s rapidly evolving business landscape, companies are increasingly recognising the importance of sustainable and responsible practices. As consumers become more conscious of their purchasing decisions and regulatory pressure increases, organisations of all sizes are developing Environmental, Social and Governance (ESG) management strategies to reduce their risk exposure while improving their reputation.
In today’s rapidly evolving, AI-fuelled world, it’s no secret that data is key to making informed decisions and developing a competitive edge. The surge in data availability has opened up new horizons for many organisations, but any treasure trove of information presents a unique set of challenges.
Data is arguably a business’ most valuable “asset.” Since the introduction of modern data privacy regulations like The General Data Protection Regulation (GDPR), consent fatigue is fast becoming a risk that businesses must guard against.
Did you know that GDPR not only applies to organisations located within the EU but it will also apply to organisations located outside of the EU if they offer goods or services to, or monitor the behaviour of, EU data subjects.
On the first day of 2020, the California Consumer Privacy Act (CCPA) became law, enhancing privacy rights and consumer protection for the residents of California. Let's take a look at the CCPA and its impact on direct marketing in 2020
While Cybersecurity experts have their work cut out to protect data and educate employees to help prevent future breaches, it is critical that companies understand their obligations when collecting, storing, and processing personal data.
Understandably, most companies have data protection concerns regarding artificial intelligence and a fair few questions around AI potentially exposing personal data, either unintentionally or through a security breach.
A substantial 73% of respondents now consider consent and preference management as ‘important’ or even ‘most important’ when compared to other aspects of data and marketing.
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